Disney Plus was six months old and had half the subscribers it does now.Īnd the coming year is pivotal for HBO Max. Discovery Plus was barely off the ground, operating in India only. On Monday, over the course of hours of interviews and public conference calls, executives didn't articulate the shape of their streaming services to come.Īnd a year is an epoch in the streaming age.
Even the name for the combined company is still under wraps. With the deal's closing still a year away, HBO Max and Discovery Plus are unlikely to meaningfully change as services anytime soon as a result of the agreement. News network CNN, one of WarnerMedia's channels, for example, is already developing its own subscription streaming platform, which executives promise to fund in the new company. But the deal also shakes up assumptions about the future shape of both HBO Max and Discovery Plus, the two companies' streaming services - and maybe other services they haven't launched yet.
In a seismic jolt to the media industry, parent company AT&T said Monday that it plans to spin off its WarnerMedia division - home to its entire media business, including streaming service HBO Max - and merge it with Discovery, known for reality shows and other unscripted programming on its cable networks and its own streaming service Discovery Plus.īoth companies hope the combo will be a global entertainment titan to truly challenge Disney and Netflix, and streaming was central to AT&T's and Discovery's decision to fuse their media operations. HBO Max's plot to take on Netflix and Disney Plus just got a lot twistier.
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